Monday, 12 October 2009

The Dude

"I don't know anything about music. My job has very little to do with music. It has more to do with taste and culture and balance."

Rick Rubin is a music producer behind some of the best rock, metal and rap of the last two decades or so and his contribution to the likes of the Red Hot Chili Peppers is immense and different.

I like the idea that what makes his albums successful is the creation of what is in effect a high bandwidth link between the marketplace and culture, and the artist and their creative music making process. His understanding of the General Vibe allows him to produce music that is not just a novel creative package or original just in a musical sense, but relevant too. Creative and relevant music is a combination that is hard to beat. His ability to blend moments of straight-up good music with references steeped in the present makes for ever more remarkable musical moments of consciousness.

He's so good in fact that he got his photo taken by everybody's favourite lesbian, Annie Leibovitz. This is him at home, accessing his shit for your and my listening pleasure.

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